575 Madison Avenue, NYC

575 Madison Avenue, NYC

  • Call Now : 212.605.0200
  • Home
  • Covid 19 Response
  • About Us – 575 Madison Avenue
  • Office Plans
    • Office Space
    • Virtual Offices
  • Virtual Offices
  • Meeting Rooms
  • Visitors
    • Area Information
    • Area Map
    • Directions
  • Blog
  • Contact Us

Your Customer’s Experience Is Broken: Here’s How To Fix It

March 29, 2017 by Blog Posts

By Tim Clark, SAP writing for Forbes Business

Let’s face it: there are many fragile – and oftentimes broken – moments in the customer journey. Departmental hand-offs and changes in channel, for instance, add complexity and threaten to derail purchases and sometimes harm loyalty. So how can you bridge those gaps and deliver the seamless experience your customers really want?

It’s important to identify the “grey areas” in your processes and how they affect your customer’s experience, according to Lisa James, Head of Solution Marketing, Service Audience, SAP Hybris.

“We’ve all experienced interacting with certain companies and their experience appears to be operating in silos and they can’t quite connect the dots,” said James (pictured below) during a compelling presentation at the recent SAP Hybris Live: Digital Summit. “From the company’s perspective they might understand the problems this poses to the business: missed opportunities, missed revenues, missed sales. But it’s very important to view from the perspective of the customer.”

James said customers are hearing a lot of noise and messages from competitors and more than willing to jump ship than ever before, even if they’ve been loyal for years.

CLICK TO FINISH THE ARTICLE

World-Wide Business Centres
Office Space and Meeting Rooms
575 Madison Avenue – 10th floor
New York, NY 10022
(212) 605-0200

Filed Under: Uncategorized

  • Home
  • About Us – 575 Madison Avenue
  • Office Plans
  • Virtual Tours
  • Meeting Rooms
  • Visitors
  • Blog
  • Testimonials
  • Image Gallery – 575 Madison Avenue
  • Contact Us
World-Wide Business Centres
575 Madison Avenue, 10th Floor, New York, NY 10022-2511, Phone : 212.605.0200, E-mail : info@wwbcn.com
Developed and Designed By :