We often use the phrase “Our Employees Are Our Greatest Asset,” but what do we mean when we make this statement? I must admit, I don’t think I have ever heard a company actually define what they mean by employees being their greatest asset, and if it’s not defined, then chances are employees aren’t….
So, in researching my topic I did what any normal person would do in this day and age, and googled “Employees are our Greatest Asset” and wow – I see that this phrase has really hit a strong nerve!
The first link that came up was a People and Culture page of a company website. Here’s what it said:
Our people are our greatest asset – we say it often and with good reason. It is only with the determination and dedication of our people that we can serve our clients, generate long-term value for our shareholders and contribute to the broader public.
The statement went on to say they focus on diversity in their employees to represent the diversity of their clients, invest in employees’ careers, maximize individual potential, reinforce the culture, and expand professional opportunities…but nowhere do they actually say WHY they consider their people are their greatest asset. It’s kind of like saying “you did an amazing job so I’m going to give you a great bonus,” but not explaining what was actually done that made it so amazing.
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