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So Why Do We Give Chocolate for Valentine’s Day?

February 13, 2015 by admin

by Paul McMahon

575 Madison Avenue New York City Candy HeartsEvery Valentine’s Day, chocolate becomes part of the romantic holiday. Why? Is it because of all the health benefits of chocolate? Is it because it is simply satisfying? Or, is it just the tradition of it all….

I think the tradition angle wins out. Chocolate has been referred to as “the food of the gods” since the time of the Aztec Indians. In fact the Aztec ruler, Montezuma believed chocolate was an aphrodisiac. Christopher Columbus enjoyed the chocolate he discovered in the Americas. So, he brought it back as a tribute to Queen Isabella of Spain along with other treasures like gold! This new luxury, chocolate, and its legend as an aphrodisiac quickly made its way across the aristocracy of Europe.

In time though, chocolate made its way to the masses. By the 1800s, the Cadbury Brothers had set up shop in England making and selling chocolate to average citizens. In 1861, Richard Cadbury created the first ever heart-shaped box for Valentine’s Day. Thus, began the common link between chocolate and Valentine’s Day. A new tradition had begun.

And a few fun supporting factoids:

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