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70% of employers are snooping candidates’ social media profiles

July 30, 2018 by Blog Posts

By Lauren Salm
writing for CareerBuilder

Scrolling through your photos from this past weekend and laughing at the debauchery of your Hangover-esque charades? Ranting about your current job or co-workers because you think you’re just among “friends?” Think again. According to a new CareerBuilder survey, 70 percent of employers use social media to screen candidates before hiring, which is up significantly from 60 percent in 2016. So pause before you post – if you think it could be questionable or inappropriate, you should go with your gut.

So, what to flaunt vs. flop?
Social recruiting is now a “thing” when it comes to hiring candidates – 3 in 10 employers have someone dedicated to solely getting the scoop on your online persona.

Employers are searching for a few key items when researching candidates via social networking sites as good signs to hire:

  • Information that supports their qualifications for the job (61 percent)
  • If the candidate has a professional online persona at all (50 percent)
  • What other people are posting about the candidates (37 percent)
  • For any reason at all not to hire a candidate (24 percent)

And they aren’t stopping there either – 69 percent are using online search engines such as Google, Yahoo and Bing to research candidates as well, compared to 59 percent last year.

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